What’s right for you?
A little while ago I wrote post about whether Facebook can help your business.
I set up my own fan page for my business as a freelance copywriter and I have to say that the jury is still out at the moment.
But whether Facebook is right for your business or not, you have to consider the best way to represent yourself.
Page or group?
With Facebook you have the option to set up a Page or a Group. But how do you know which is going to be right for you and your business?
A great place to start looking is this post I came across on Mashable – Facebook Pages Vs Facebook Groups: What’s the difference?
Howard Greenstein discusses the differences between pages and groups and their advantages and disadvantages to help you decide which road you should go down.
As with any social media marketing tool, Facebook will suit some businesses more than others. But the only real way to know whether it will work for you, is by trying it out.
Give it a go and let us know how you get on.
1 comment so far ↓
I think a fan page is what you would almost always use for self promotion, while a group seems like a good way to set up a network for exchanging information (i.e. meeting times, announcements, etc.)
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