http://www.freelancecopywritersblog.com/477/copywriters-are-always-plain-janes/ Freelance Copywriting, marketing and social media tips Sun, 29 Jan 2012 00:07:36 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.freelancecopywritersblog.com/477/copywriters-are-always-plain-janes/comment-page-1/#comment-37 Joe Swopes Fri, 16 Jan 2009 16:21:56 +0000 http://www.freelancecopywritersblog.com/?p=477#comment-37 I agree, it's always best to speak simply. Schwartz called it "speaking to the chimpanzee brain" in an audio recording I have of his lol. I guess that's one way to put it huh? I agree, it’s always best to speak simply. Schwartz called it “speaking to the chimpanzee brain” in an audio recording I have of his lol. I guess that’s one way to put it huh?

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